Aerospace manufacturer Rossell India, awarded “Supplier of the Year” by Boeing - Broadsword by Ajai Shukla - Strategy. Economics. Stuff.

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Thursday, 20 August 2020

Aerospace manufacturer Rossell India, awarded “Supplier of the Year” by Boeing


By Ajai Shukla

Business Standard, 21st August 20


Every year, The Boeing Company, the world’s largest aerospace manufacturer, evaluates the performance of its 12,000 sub-vendors spread across the globe and awards its best 10 suppliers the coveted recognition of “Supplier of the Year.”


Amongst the winners for 2019 is a Kolkata-headquartered company, Rossell India, which builds electrical harnesses for Boeing at its Bengaluru-based subsidiary Rossell TechSys. Rossell’s award is for being “instrumental in the design, modification or production of a product”, for 2019.


The 10 Suppliers of the Year this year include eight American companies, one Israeli firm and Rossell TechSys.


This “Make in India” triumph is no fluke. In 2016, at Boeing’s glittering centenary year celebrations in Seattle, Rossell TechSys – then just six years old – won its first Supplier of the Year award.


This double achievement, unprecedented amongst Indian aerospace suppliers, has set Rossell TechSys on a high-growth path with its customer portfolio now featuring names like Lockheed Martin, Expleo, InterConnect Wiring, Bharat Electronics Ltd and Hindustan Aeronautics Ltd.


However Boeing remains the primary destination for Rossell Techsys’ wire harnesses and electrical cockpit panels. Amongst the Boeing aircraft that Rossell Techsys feeds into are the F/A-18E/F Super Hornet and F-15 Strike Eagle fighters, the AH-64E Apache and CH-47F Chinook helicopters (both of which are currently being supplied to India), the V-22 Osprey tilt rotorcraft, the KC-46 tanker and the P-8I Poseidon maritime mission aircraft.


In addition, Rossell is a sub-vendor in the giant US programme to build the T-7 advanced jet trainer aircraft.

Rossell TechSys' new production facility at the Bangalore Aerotropolis


Boeing explains that it decides its supplier recognition awards scientifically each year, using assessment software called Enterprise Supplier Performance Management.  This assesses vendor performance over a 12-month timeframe, measured over a rolling, month-by-month window. The Supplier of the Year is awarded for various categories, some of which may change on a yearly basis.


In addition to Supplier of the Year, Boeing also awards high performing vendors with Performance Excellence Awards (BPEAs). Rossell TechSys has won the BPEA on multiple occasions, including last year.


The parent company, Rossell India, has its origins in tea growing. It currently operates seven tea gardens across Assam and remains a profitable exporter and supplier of high quality teas. 


The company’s executive chairman, Harsh Mohan Gupta says: “We forayed into aerospace and defence engineering and manufacturing at the end of 2010 when we saw the opportunity to tap the offset business. The decision that we took was the right one and at the right time.”


For financial year 2019-20, Rossell India reported a turnover of Rs 310 crore, on which it turned a net profit of Rs 18.55 crore. Over preceding quarters, the aerospace business, under Rossell TechSys, is emerging a key profit centre of the company.


(Disclosure: The author is an independent director on the board of Rossell India)


  1. Meanwhile HAL lost contract with Boeing for aero structures due to poor quality.

  2. We could easily have replaced MIG 21 with sukhoi. China has them without thrust vectoring. For aggressive patrolling at LAC it was low cost with HAL MAKE IN INDIA.

    Man you are a teller of stories, this has aroused your reader’s curiosity, we want more human interest stories about people’s lives, this blog is excessive on the the nitty gritty - tedious technical details, of this plane and that warship.
    Tell us about the personalities involved of the heads of companies of the quirkinesses of the Generals, your encounters with people in India’s defence.
    Pull up your socks man! This bog is getting too dry.
    Write like a Ernest Hemingway or a Naipaul.
    Profile the character who from acquiring a tea planting business managed winning a Boeing award and his journey in business. This will grab our attention

  4. Good thing going.
    Shows why pvt sector needs to be encouraged.

    This is why exports matter, they keep internal systems uptodate with international standards, rubs off on local customers, look at China.

  5. 310 crore turnover is less than 5 million USD. Peanuts.

    1. It's about 45 mln usd not 5

  6. This comment has been removed by a blog administrator.

  7. This comment has been removed by a blog administrator.


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